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近几年,广播电台的交通广播有了长足的发展,受到了广大听众的青睐。我们唐山电台的交通文艺广播这两年也取得了一定成绩,究其原因,是我们在开门办台、实践“三贴近”方面做了一些探索。一、开门办台与实践“三贴近”关系紧密贴近实际、贴近生活、贴近群众体现了新闻宣传求真务实的精神,也使广播节目更加可触可感、可亲可信。李长春同志在讲到“三贴近”时指出:“多用群众的语言,多联系群众身边的事例,多采用群众喜闻乐见的形式, 多报道有实在内容、有新闻价值的事情,为广大新闻受众提供全方位的物质和精神服务。“就交通广播而言,实践“三贴近”同样需要牢固树立群众观点,把握听众脉搏,把握正确的舆论导向,深入听众当中,汲取新鲜营养。而开门办台恰恰是实现上述要求的好办法。
In recent years, the radio and television broadcasting has made great strides and has been favored by the majority of listeners. Our Tangshan radio literary radio and television has also made some achievements in the past two years. The reason is that we did some exploration in opening the door and practicing “three closerness.” First, to open the door to do Taiwan and practice “Close to three” close to the actual close to the reality, close to life, close to the masses reflect the spirit of truth and pragmatic news propaganda, but also make radio shows more touchable, credible. When talking about the “three close-ups”, Comrade Li Changchun pointed out: “When we use the language of the masses to connect more with the people around us, we use the form of what the masses love to see and hear more. We cover things that are informative and valuable to the news audience In terms of traffic and broadcasting, the practice of ”three closerness" also needs to firmly establish the viewpoint of the masses, grasp the pulse of the audience, grasp the correct orientation of media, deepen the audiences and learn fresh nutrients. And open the door to Taiwan is precisely a good way to achieve the above requirements.