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根据日本一个综合研究所1993年对世界各个国家产品所做品牌形象问卷调查的结果显示,在20个国家2万名受访者中,有38.5%的人认为日本产品品牌的形象是Excellent,其次是德国36%,中国名列第9位。
According to a survey conducted by a comprehensive research institute of Japan in 1993 on brand products of products from various countries in the world, 38.5% of the 20,000 respondents in 20 countries considered that the image of Japanese product brands is Excellent. It is 36% in Germany and China ranks 9th.