户外广告公司常会出现资金周转不灵的问题,而 T 公司却拥有非常良好的现金流。于是,一种新型的户外广告抵押新模式诞生了。在很多人的眼里,户外广告虽然是支撑品牌建设最有效的工具之一,但由于其投入巨大,最终还是让很多企业望而却步。尤其是近几年,随着中国房地产行业的蓬勃发展,本已高企的户外广告价格继续水涨船高。以武汉为例,目前部分核心区域的 Outdoor advertising companies often have cash flow problems, but T has a very good cash flow. As a result, a new type of outdoor advertising mortgage was born. In many people’s eyes, although outdoor advertising is one of the most effective tools to support brand building, but because of its huge investment, ultimately, many businesses still prohibitive. Especially in recent years, with the vigorous development of China’s real estate industry, the already high outdoor advertising prices continue to rise. Take Wuhan as an example, at present some core areas