《门店营运与管理》课程是高职连锁专业的一门专业核心技能课程,对该课程依据行业标准进行理实一体化教学改革,以实际应用的岗位工作需要为主线组织教学过程,突出以能力培养为目标,精选教学内容,有助于学生掌握门店管理核心技能,增强学生的实践动手能力,更好地满足连锁企业对高素质技能型人才的需求。 The course of “Operation and Management of the Store” is a professional core skill course for the chain specialty of higher vocational education. The course is based on the industry standard to carry out the teaching reform of the principle of integration of reality and reality. The teaching process is organized according to the job requirements of practical application, Training as the goal, the selection of teaching content, help students master the core skills store management, enhance students’ practical ability to better meet the chain of high-quality skilled personnel needs.