企业报从业人员的职责比较繁杂,通常为采编校一体化。在编与校过程中,会遇到这样一个问题,即竖行标题(分行)的读序问题。我读过好多企业报乃至地市级的一些报纸,竖行标题读序一概从右到左。当然,标题字数比较少,只要多读两遍,无论从右至左,还是从左至右,都可以读得通,似乎无需细论。但笔者以为,报纸本身是以规范文字与文体为载体的宣传工具,其规范与否直接影响着读者。因此,笔者认真查阅了有关资料后注意到,竖行标题的读序不是随意的,而是与其居位及行文顺序有着密切关系的。所谓居位,就是指题文及图片所处的位置。居位是相对而言的,本文所论的居位指一篇文章中正文与标题 Corporate newspaper practitioners duties more complicated, usually editing and editing integration. In editing and school process, will encounter such a problem, that vertical title (branch) read sequence problem. I read a lot of business newspapers and even city-level newspapers, vertical headline read order from right to left. Of course, there are fewer titles in the title. Just reading more than two times, no matter from right to left or from left to right, can be read through without any further elaboration. However, I believe that the newspaper itself is to regulate the text and style as a carrier of promotional tools, norms of its norms directly affect the reader. Therefore, the author conscientiously consulted the relevant information and noticed that the vertical title reading is not random, but closely related to his or her place and the order of writing. The so-called residence refers to the location of the inscription and the picture. Living is relatively speaking, this article refers to the residence of an article in the text and title