“夏百万”的成功秘诀

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夏中青,一位普通农民,从贩猪、杀猪起家,在近几年生猪市场十分不景气的情况下,他所创办的淮阴市牌坊猪业有限公司却迅速发展壮大,年销售收入4000万元,固定资产达500多万元,公司现成为集养猪、屠宰、加工、冷藏、销售为一体的淮阴市同行业中规模最大的私营企业,这位被当地人称为“夏百万”的夏中青究竟有什么经营秘诀呢?父亲说:“小四子有钱敢全部投到生意里去,胆子大。”今年36岁的夏中青,在兄弟中排行第四,16岁开始杀猪卖肉。当初家里穷得叮当响,全家起早摸黑,父亲贩猪,夏四杀猪。杀了近十年猪的夏中青钱没赚到多少,吃的苦却一时半会也说不完,心里总在掂量,能不能搞点别的?不久,他开始瞄上了许多人想搞却不敢搞的猪副产品经营,他了解到南方市场上猪头、 Xia Zhongqing, an ordinary farmer, started from selling pigs and slaughtering pigs. In the past few years when the pig market was in a downturn, Huaiyin Pailou Pig Industry Co., Ltd., which he founded, rapidly developed and grew with an annual sales income of 40 million yuan. With more than 5 million yuan in fixed assets, the company is now the largest privately owned enterprise in Huaiyin City that integrates pig raising, slaughtering, processing, refrigeration and sales, and is called “Xia Million” by local people. Xia Zhongqing What business secret it? Father said: “The four rich have the courage to vote in the business to go, courageous.” 36-year-old Xia Zhongqing, ranked fourth in the brother, 16-year-old began to slaughter pigs selling meat. When the original was clinking clamoring at home, the family get up early dark, his father trafficking pigs, Xia four killed pigs. Kill nearly a decade of summer pig money did not make a lot of summer, eat bitter but will not have time and effort, and I always weigh, can not engage in anything else? Soon, he began to aim at a lot of people want to engage in Dare to engage in pig by-products business, he learned that the southern market pig head,
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