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拒绝低层次性价比,上汽希望,从荣威360开始,找到一条差异化发展之路“原来我们完全按照合资品牌的路径来发展,但是后来发现这并不对,上汽乘用车必须找到自己的差异化路线。”9月5日,上汽集团副总裁、乘用车公司总经理王晓秋在荣威360成都车展上市发布会上如此表示。以7.59万~12.99万元的价格杀入A级车市场的荣威360,正是上汽在合资品牌和自主品牌之间寻找差异化发展之
Refusing low-level price / performance ratio, SAIC hopes to find a differentiated development starting from Roewe 360. “Originally, we developed in full accordance with the joint venture brand, but later found that it was not right. SAIC Motor must find its own differentiation ”On September 5, Wang Xiaoqiu, vice president of SAIC and general manager of passenger car company, said at the launch ceremony of Roewe 360 Chengdu Auto Show. To 75,900 ~ 129,900 yuan into the A-class car market, the price of Roewe 360, it is SAIC in the joint venture between brands and independent brands to find differences in development