论文部分内容阅读
本文从传播学角度,首次提出和描述了在马克思主义大众化传播过程中的一种普遍现象,就是对马克思主义大众化传播内容的“对抗性解读”。这种“对抗性解读”严重削弱了马克思主义大众化传播的效果,进而分析了“对抗性解读”在中国出现的深层次原因,提出了提升马克思主义大众化传播效果的对策建议。
From the perspective of communication, this paper presents and describes for the first time a common phenomenon in the process of popularization of Marxism, that is, “confrontational interpretation” of the mass communication of Marxism. This “confrontational interpretation” severely weakened the effect of mass media dissemination of Marxism, and then analyzed the deep-seated reasons why “adversarial interpretation” appeared in China and put forward countermeasures and suggestions on how to enhance the mass media dissemination effect in Marxism.