中国加入 WTO,我们的民族经济融入全球经济一体化之中已不可避免。从经济基础到上屋建筑,虽然我们要考虑我们的国情,但在很多方面需要遵守的“游戏规则”却是世界性的。杂志是一种精神产品的载体,属于意识形态领域,它必然要依赖和服从于经济基础。现在我们的经济基础正发生着举世瞩目的变化,如:产权主体多元化,经营手段多样 China’s accession to the WTO, our national economy into the global economic integration has become inevitable. From the economic base to the superstructure, although we have to consider our national conditions, the “rules of the game” that we must abide by in many aspects is worldwide. Magazine is a carrier of spiritual products, belongs to the field of ideology, it must rely on and subject to the economic base. Now our economic base is undergoing world-changing changes, such as: diversification of property rights, diversified management tools