论文部分内容阅读
伴随着中国经济的发展,我国的饭店业获得了良好的发展契机,相对于“硬实力”的提升,本土饭店的软实力依旧在低水平线上徘徊。夯实软实力成为了本土饭店走出困境、实现发展的必经之路。
With the development of China’s economy, China’s hotel industry has achieved a good opportunity for development. Relative to the “hard power” promotion, the soft power of local hotels is still hovering at a low level. Tamping soft power has become the only way for local restaurants to get out of their predicament and achieve development.