连云港东风制药厂党委紧紧围绕经济工作这个中心,从开拓市场,树立企业形象,提高企业知名度入手,加强和改进宣传工作,有效地促进了企业经济效益的提高。一是运用新闻宣传媒介。扩大企业知名度。这个厂的宣传工作紧紧围绕企业的经济工作,有计划、有步骤、有目的地开展对外扩大企业知名度的宣传。他们多次与市报社、市电视台等新闻单位联系,邀请他们来厂参观采访,建立起正常的新闻业务关系。与此同时,还在市内繁华地段以及来连云港市的各次列车上利用广告牌、路牌、橱窗、列车广播等宣传形式广泛进行宣传。随着企业知名度的 Lianyungang Dongfeng Pharmaceutical Factory Party Committee closely focused on the economic work center, starting from the development of the market, establish a corporate image, and improve corporate reputation, strengthen and improve the propaganda work, and effectively promote the economic efficiency of enterprises. The first is to use news media. Expand company visibility. The propaganda work of this plant closely focuses on the economic work of the company, has plans, steps, and destinations to carry out propaganda to expand the awareness of the company. They have repeatedly contacted the news agencies such as the city newspaper and the city television station and invited them to visit the factory to establish a normal news business relationship. At the same time, we also widely publicized various forms of publicity such as billboards, street signs, shop windows, and train broadcasts on various trains in the city’s bustling area and to Lianyungang City. With the popularity of the company