通过“健商”提出的背景我们认为:要想将这个具体措施能够实施下去还必须从起点入手。我们知道,形成“健商”很重要的阶段是在大学期间,因此探讨高校培养学生“健商”的途径将对接受高等教育的人群拥有良好的“健商”打下坚实的基础。同时,也为高校努力开设出能够更加全面具体的培养学生良好“健商”的课程做出进一步的探讨。高校体育文化素质选修课对培养高校学生“健商”具有重要意义。 Through the background of “Health Merchants ” We think: in order to implement this concrete measures must also start from the starting point. We know that it is very important for us to form the stage of “Health Business”. Therefore, it is of great importance to discuss the ways in which colleges and universities cultivate students “Health Business ” so as to lay a solid foundation for a better “Health Business” for those who have higher education. Foundation. At the same time, but also for colleges and universities to work out a more comprehensive and specific training of students “Health Business ” course to make further discussion. College physical education elective quality is of great significance to cultivate college students “health business ”.