目前 ,争创名牌产品 ,实施名牌战略 ,已经成为国内外经济界人士的广泛共识。邮电分营后 ,邮政完全走向了市场 ,面对激烈的市场竞争 ,邮政要生存和发展 ,就必须要创建自己的品牌 ,实施名牌战略。本文所说的名牌邮政是指信誉良好、知名度高、拥有一定市场占有率、能支配和占领市 At present, striving for brand-name products, the implementation of brand-name strategy, has become the broad consensus of domestic and foreign economic circles. Posts and telecommunications sub-battalion, the postal completely to the market, in the face of fierce market competition, postal to survive and develop, we must create their own brand, the implementation of brand strategy. Brand name post mentioned in this article refers to good reputation, high visibility, have a certain market share, can dominate and occupy the city