“罗辑思维”在商业层面上的成功引来了大量的效仿者,也在某种程度上改变着传统图书电商行业的面貌。它带来的早已不再是单纯的媒体内容,而是新的知识产品消费方式和消费逻辑。不到90种书,只通过一个微信公众号平台售卖,完全不打折,20个月累计实现1.7亿元销售额——罗辑思维所创造的这组数字至今被不少书业人视作“神话”。 “Logos thinking ” the success of the business level has attracted a large number of followers, but also to some extent change the face of the traditional book electricity supplier industry. It has long been no longer a mere media content, but a new way of consuming knowledge and consumption of knowledge products. Less than 90 kinds of books, only through a WeChat public platform for sale, completely discounted, 20 months cumulative sales of 170 million yuan - Luo Ji thinking created by this group of figures so far has been considered by many book industry “myth”.