电子商务的日益发展对医药零售业提出了新的课题。为了摸索和积累网上交易和服务的经验,上海市第一医药商店有限公司于1998年4月推出网上购药业务。到5月中旬,已有12215位用户上网访问,其中意欲购药的有52人,成交的有15人,公司还为其中一位80多岁的老人义务送货上门。成交量虽然很小,但重要的是开了医药电子商务的先河。一些网上用户感到,网上 The growing development of e-commerce puts forward a new topic for the pharmaceutical retailing industry. In order to explore and accumulate experience in online transactions and services, Shanghai No. 1 Pharmaceutical Store Co., Ltd. launched its online pharmacy business in April 1998. By mid-May, 12215 users had access to the Internet, including 52 people who wanted to buy medicine and 15 people who had clinched the deal. The company also delivered one-off delivery to one of the 80-year-olds. Although the volume is small, but it is important to open a precedent for medical e-commerce. Some online users feel online