论文部分内容阅读
随着时代的发展,人们对葡萄酒酒标除了要求准确传达酒的信息之外还要求其能顺应现代的审美潮流,追求美的情调。本文从葡萄酒酒标个性化发展的角度出发,通过对葡萄酒专用标的个性化设计、地域文化的差异、不同材料的运用及以有的葡萄酒包装里酒标案例进行分析验证,理出国内葡萄酒酒标设计思路及个性化发展的趋势,探讨葡萄酒酒标设计的个性化及个性化发展趋势。
With the development of the times, in addition to requiring wine labels to accurately convey the wine label, people are required to conform to the modern aesthetic trend and pursue the beauty of the mood. In this paper, from the perspective of the personalized development of wine labels, through the personalized design of wine-specific labels, the differences of regional culture, the use of different materials and the case of wine labels in some wine packaging to verify and verify the domestic wine labels Design ideas and the trend of personalized development, to explore the design of wine labels personalized and personalized trends.