我们可以形象地将企业学习的来源,比喻成一个“书房”。在这个书房中,将主要有如下几个板块。现在,让我们点击——第一板块:“企业典籍”如果说企业有无形资产的话,这个部分应该是企业无形资产的核心和物化(用文字的方式具体化)——只有能够物化的知识和经验才能得到传播和延续。到目前为止,中国企业的管理才刚刚进行到对无形资产的品牌和声誉方面的管理,而对知识与经验方面的物化工作,还没有系统地进行。海尔是这方面的佼佼者。但我认为海尔走得“过”了一点。它已经不是基于内部 We can vividly describe the source of business learning as a “study room.” In this study, there will be mainly the following sections. Now, let us click - the first section: “business classics ” If the company has intangible assets, this part should be the core of enterprise intangible assets and materialized (in words way) - only materialized Knowledge and experience can be spread and renewed. So far, the management of Chinese enterprises has just started the management of the brand and reputation of intangible assets, while the materialization of knowledge and experience has not been systematically carried out. Haier is the leader in this area. But I think Haier has gone “over” a little. It is not already internally based