众媒时代,新闻信息传播快捷、海量、多元,但内容及价值观难免泥沙俱下。尤其是少数媒介和个人,为抢眼球行为失范,刻意传播猎奇、反常、偏颇甚至低级趣味的内容。在此背景下,我们主流媒体应当有定性、有原则、有担当,不为抢眼球、抢点击而剑走偏锋、丧失操守,要坚持报道反映经济社会发展大局和主流的新闻,传递正能量,弘扬主旋律。为此,我们媒体人不仅要具备较高的政治素养和新闻业务能力,而且要不断学习,提高自身学识,提升个人修 Mass media era, news information dissemination is fast, massive, diverse, but the content and values ​​are inevitable. In particular, a small number of media and individuals, in order to eyeball misconduct, deliberately disseminated curiosity, anomalous, biased or even low-interest content. In this context, our mainstream media should have a qualitative, principled, and responsible role. We should not press on for the eyeballs and grab the swords, but will lose their integrity. We must persist in reporting news that reflects the overall situation of the economic and social development and the mainstream and convey positive energy, Promote the main theme. To this end, we media people not only have to have a higher political literacy and news business capabilities, but also to continue to learn, improve their own knowledge and enhance personal repair