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本文通过分析消费的决定因素和如何实现新消费等问题,说明设计创意的重要性,并提出扩大消费的原则和方向,认为必须在可持续发展的前提下,应通过设计创意手段改变人们的消费方式和消费观念。
By analyzing the determinants of consumption and how to achieve new consumption, this paper illustrates the importance of design creativity and proposes the principles and directions for expanding consumption. It is necessary to change people's consumption through the design of creative means under the premise of sustainable development Way and consumption concept.