在耐用消费品领域,当前最热的是智能手机和空气净化器,像电热水器这类相对技术成熟、市场成熟、行业成熟的“三熟”产品,似乎缺少了些声息。产品亮点暗了,竞争手段弱了,行业动静小了,舆论关注少了,这对于企业来说可不是好事。那么,我们能不能自己审视一下自己?自己关注一下自己?能不能重新制造些热点、亮点和舆论的关注点?对于电热水器,热水输出率曾经是追捧的热点,智能化曾经是热炒的亮点,节能曾经是共同的关注点,洗浴舒适性曾经是一致的追求。但,我们是否忽略了另一个问题——洗浴的节水。 In the field of durable consumer goods, the current hottest is the smart phone and air purifier, such as electric water heaters, these relatively mature technologies, the market is mature, the industry is mature, “three cooked” products, it seems the lack of some sound. Product highlights dark, weak competitive means, the industry is small, less public opinion, which is not a good thing for businesses. So, we can look at ourselves? Their concern about yourself? Can re-create some hot, bright spots and media attention? For electric water heaters, hot water output rate was once sought after hot, intelligent once used stir-fried Highlights, energy saving was once a common concern, bathing comfort was the consistent pursuit. But, whether we overlook another issue - water-saving bath.