全面推进创业教育已经成为目前教育领域的共识,深化高等院校创业教育理念与实践,有层次性的提升教育内涵,构建适合当前大学生创业的新型的教育体系,大力推动大学生创业教育工作,本文以市场营销专业为例,对该专业在教育过程中实施的创业教育策略进行简要分析。 To promote entrepreneurship education in an all-round way has become the common understanding in the field of education. Deepen the concept and practice of entrepreneurship education in colleges and universities, improve the connotation of education hierarchically, construct a new type of education system suitable for current college students to start a business, and vigorously promote the undertaking education of college students. Marketing professional as an example, a brief analysis is made of the entrepreneurial education strategy implemented by the major in the education process.