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随着媒体的不断发展,民生新闻的报道已经成为其中重要的竞争手段。但是,现在各媒体的民生新闻已经陷入一种危机——严重的克隆现象。由于各媒体的选材基本雷同,而且小民生化趋势加重,观众已经产生视觉疲劳,也对民生新闻逐渐失去兴趣。那么,在未来的民生新闻发展中,如何避免此现象的发生?如何使民生新闻重新焕发生机?本文依次对民生新闻的含义、现状和发展方向进行了深入分析。
With the continuous development of the media, the coverage of the people’s livelihood news has become an important means of competition among them. However, the livelihood news of various media has now been caught in a crisis - a serious cloning phenomenon. As the basic selection of the same media, and biochemical trends in small people aggravate, the audience has had visual fatigue, but also gradually losing interest in people’s livelihood news. So, in the future development of people’s livelihood news, how to avoid the occurrence of this phenomenon? How to make people’s livelihood news renewed vitality? In turn, this article has carried on the thorough analysis to the meaning, current situation and development direction of the people’s livelihood news.