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试图建立连锁店面竞争力评价指标体系,采用模糊综合评价法结合层次分析法(AHP)建立连锁零售店面竞争力的评价模型,并对模型进行判断和检验。
Trying to set up the evaluation index system of chain store competitiveness, using fuzzy comprehensive evaluation method and AHP to establish the evaluation model of chain retail store competitiveness, and judging and testing the model.