论文部分内容阅读
报纸具有“双重属性”,作为宣传工具,它是党和人民的喉舌;作为商品,它必须面向市场。党的十四大确立了建立社会主义市场经济体制的目标,报纸责无旁贷地要为实现这个目标服务。报纸怎样推向市场,服务市场?其支撑点有两个:一是报纸质量的提高,二是报社经营管理的搞活。汕头日报今年改出8大版。扩版是改革的客观要求,扩版也体现了改革,它不仅是数量的扩充,更重要的是质量的提高。基于推向市场、服务市场的思路,我们的改版工作着重从以下方面加大力度。
Newspapers have a “dual attribute,” a propaganda tool that is the mouthpiece of the party and the people; as a commodity, it must be market-oriented. The 14th National Congress of the Communist Party of China established the goal of establishing a socialist market economic system. The newspapers are duty-bound to serve this goal. How to push the newspaper market to serve the market? There are two supporting points: First, improve the quality of the newspaper, and second, newspaper business management invigorating. Shantou Daily this year to change 8 big version. Expansion of the objective requirements of the reform, expansion also reflects the reform, it is not only an expansion of the number, more importantly, quality improvement. Based on the idea of going to the market and serving the market, our revision efforts focus on the following aspects.