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上海拖拉机内燃机公司的两大主导产品——上海牌拖拉机和上海牌495A系列柴油机在国内外市场上享有很高的声誉,曾在国内外获得多项殊荣。在激烈的市场竞争中,市场占有率一直雄居行业之首。究其原因,公司产品除了在技术上有领先优势,还有很重要的一点,就是公司历来十分重视产品的售前、售中和售后服务,使广大用户买时称心,用时放心,没有后顾之忧。近年来,公司提出新的营销理念:以服务赢得市场,以质量保证市场,以新品扩大市场。明确地把服务工作与市场紧密结合起来,把三包服务工作提到了一个很重要的位置。
Shanghai tractor IC engine company’s two leading products - Shanghai brand tractors and Shanghai brand 495A series diesel engines in the domestic and foreign markets enjoy a high reputation, has won a number of awards at home and abroad. In the fierce market competition, the market share has been the highest in the industry. The reason, the company’s products in addition to technically leading, there is a very important point is that the company has always attached great importance to product pre-sale, sale and after-sales service so that the majority of users buy when you feel peace of mind, with peace of mind, no worries. In recent years, the company proposed a new marketing concept: to win market services, quality assurance market, new products to expand the market. Clearly the service work closely with the market, the Three Guarantees service mentioned a very important position.