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1月18日,美国伊士曼柯达公司与美国JK Imagjng公司携手召开了以“柯达数码,色彩升级”为主题的2013年影像潮流新品发布会,奏响了百年品牌复兴、数码影像产品回归中国市场的序曲。今年的CES上,柯达与JKI宣布双方达成一项着眼长远的品牌授权协议:JKI将使用柯达品牌名称及标识,推出消费类数码产品,包括数码相机、便携式摄像机和微型投影仪等。JKI计划在2013年间推出一系列使用柯达品牌的产品——此番柯达与JKI选定北京作为新品大规模发布的首站,表明双方高度重视中国数码影像市场和中国消费者。发布会上,柯达与JKI展示了5款全新的数码相机,分别是专为入门级摄影爱好者设计的FZ41、超薄又时尚的FZ51、针对主流用户定制的FZ151、性能强悍的AZ361以及改用了CMOS芯片的AZ362。
January 18, the United States Eastman Kodak Company and the United States JK Imagjng companies jointly held a “Kodak Digital, Color Upgrades ” as the theme of the 2013 video trends new conference, played a century brand rejuvenation, digital imaging products Return to the Chinese market prelude. At CES this year, Kodak and JKI announced a long-term brand licensing agreement between both parties: JKI will use Kodak brand names and logos to launch consumer digital products including digital cameras, camcorders and mini-projectors. JKI plans to launch a series of Kodak branded products in 2013 - Kodak and JKI selected Beijing as the first major launch of the new product, demonstrating that both sides attach great importance to the Chinese digital imaging market and Chinese consumers. At the press conference, Kodak and JKI showcased five new digital cameras: the FZ41 designed for entry-level photographers, the ultra-thin and stylish FZ51, the FZ151 customized for mainstream users, the powerful AZ361, and the switch to The CMOS chip AZ362.