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在台湾工商界,只要一提起“一勤百业兴”的国联工业股份有公司的董事长——洪老典,人们无不对其“勤能补拙”的发迹历程赞叹不已。就是这位无文凭的硬汉,6年直销闯出一片新天地,甩出吉普车万里直销的“杀手锏”,拓展出民族品牌洗衣粉的广阔市场;就是这位无资本的“铁人”,9年抗美拼出民族工业魂,扬起“狠、准、快”的推销连环套,独创出“白兰”名牌系列洗涤品。洪老典的人生,真可以称得上是“舍得一身剐,敢把洋货拉下马”的动感人生,他无愧于“民族品牌护花使者”之美誉。
In Taiwan’s business community, as long as Honglaodendian, the chairman of the company of the State Union Industrial Co., Ltd. who has “always been industrious and progressive,” people are all amazed at the fortunes of his “ground-breaking work”. Is the non-diploma tough guy, 6 years direct marketing break a new world, thrown Jeep Miles direct marketing “killer”, to expand the broad market for national brand detergent; is the capitalless “Iron Man”, 9 years of anti-American Spell out the national industrial soul, raise “ruthless, accurate, fast,” the sales of condom, creating a “brandy” brand-name series of washing products. Hung old classic life, can be regarded as “reluctantly, dare to pull down foreign goods” dynamic life, he is worthy of the “national brand angel”.