随着我国社会主义市场经济体制的确立,企业已成为市场的主体。作为企业灵魂的企业家对企业的创立、发展、繁荣起着决定性的作用,是现代商品经济社会的灵魂。“三鹿奶粉”事件再次提醒我们,对企业家道德人格进行研究,是时代发展的需要,也是企业家自身道德人格发展的需要,更是构建社会主义和谐社会的必然要求。 With the establishment of China’s socialist market economic system, enterprises have become the main body of the market. Entrepreneurs who are the soul of the enterprise play a decisive role in the establishment, development and prosperity of the enterprise. They are the soul of the modern commodity economy and society. The incident of “Sanlu milk powder” reminds us again that studying the moral personality of entrepreneurs is the need of the development of the times and the development of entrepreneurs’ own moral character, and is also the inevitable requirement of building a harmonious socialist society.