随着互联网和国内电商的迅速发展,跨境电子商务成为我国经济新的增长趋势,给外贸市场带来了新的生命力。目前我国提倡万众创新,高校是创新的主阵地,跨境电子商务是少数能够在高校中展开的创新创业行为,有必要展开在校园环境下开设跨境电商的探索。 With the rapid development of Internet and domestic e-commerce, cross-border e-commerce has become a new trend of economic growth in our country, bringing new vitality to the foreign trade market. At present, China advocates innovation of many people and universities are the main front for innovation. Cross-border e-commerce is one of the few innovations and entrepreneurial behaviors that can be carried out in colleges and universities. It is necessary to start the exploration of setting up cross-border e-commerce in the campus environment.