如今,中国消费市场迎来了体验经济时代,娱乐营销也已经越来越多元化。十多年前那种以冠名、片尾鸣谢为主要手段的古老娱乐营销模式已经逐渐失去了市场。更多新鲜生动富有生命力的形式层出不穷,各种品牌都想要在这个全民娱 Today, the Chinese consumer market ushered in the era of experience economy, entertainment marketing has also become increasingly diversified. More than a decade ago, the old entertainment marketing model with the title, the end of the credits as the main means has gradually lost the market. More fresh and lively forms of life after another, all kinds of brands want in this entertainment