商品的价格并不是一成不变的,营销人员可根据具体情况,在价格上作文章,以达到促销的目的。在此,介绍六种常用的价格促销策略。 一、招徕订价策略 企业在销售一批新产品时,有意把其中几种商品价格标低,以接近成本价出售,借此吸引消费者在购买这些商品的同时购买其他商品,使企业总销售额 The price of a commodity is not static, and marketers can make an article on the price according to the specific situation to achieve the purpose of promotion. Here, introduce six commonly used price promotion strategies. 1. Invite the pricing strategy When a group of new products are sold, the company intends to lower the prices of several of these products and sell them at close to the cost price, thereby attracting consumers to purchase other products and at the same time buy other goods, so that the total sales of the company amount