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社会主义核心价值观是当代马克思主义中国化的最新成果,推进其认同具有重大而深远的历史意义。新媒体为社会主义核心价值观认同提供了便利,但管理制度不健全、新媒体信息发布巨量化、异质化和平面化、西方国家对新媒体的渗透等因素阻碍了社会主义核心价值观认同的顺利实现。为此,社会主义核心价值观认同的顺利实现路径是规范政府的行为、提高新媒体的使用、提高监管的实效性、提高民众的媒介素养、实现资源利用的多样化等。
The core values of socialism are the latest achievements of the sinicization of contemporary Marxism. It is of great and far-reaching historical significance to promote its identification. New media has provided convenience for the identification of the core values of socialism, but the management system is not perfect. Massiveness, heterogeneity and planarization of new media information release and the infiltration of new media by western countries have hindered the smooth identification of the socialist core values achieve. To this end, the successful realization of the socialist core values of identity is to regulate the government’s behavior, improve the use of new media, improve the effectiveness of supervision, improve people’s media literacy, to achieve diversification of resource use.