旅游业是国民经济的重要产业,是扩大就业的重要渠道。恩施州自然生态、民族文化得天独厚,具有旅游业发展潜在的后发优势。但由于前些年规划滞后、投入不足等原因,旅游业发展受到制约。因此,必须在旅游兴州的大背景下,营造氛围、做好规划、打造品牌,才能使恩施州旅游产业做强做大。 Tourism is an important industry in the national economy and an important channel for expanding employment. Enshi natural ecology, unique ethnic culture, tourism has the potential to develop the advantages of the back. However, the development of the tourism industry was restricted due to the lagging planning and insufficient investment in previous years. Therefore, it is necessary to create an atmosphere, plan well and create a brand under the background of developing Xingzhou, so as to make the tourism industry in Enshi stronger and larger.