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色彩在工业产品的设计中有着重要的作用,工业产品失去了色彩,就降低了消费者的购买欲望,消费者的购买欲望降低,工业产品就失去了其应有的竞争力,影响了企业的经济效益。成功的色彩设计对工业产品来说,是在没有进行任何成本提升的情况下,便可以有效提升其销售量,产生直接的经济效益。因此,色彩设计的成功与否,将直接关系到消费者的购买欲望,也对企业的经济效益提升有着重要影响。
Color in the design of industrial products has an important role in the loss of color of industrial products, reducing the desire of consumers to buy, consumers desire to buy less, the loss of industrial products its due competitiveness, affecting the business Economic benefits. Successful color design for industrial products, it is without any cost increase in the case, they can effectively enhance their sales, resulting in direct economic benefits. Therefore, the success or failure of color design will be directly related to the desire of consumers to buy, but also to enhance the economic efficiency of enterprises has a significant impact.