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对于众多“剁手党”来说,网购是一件无法自拔的事。不过,这不怪你,都是购物网站的错。一切“诱惑”从导航开始。购物网站的导航通常会用标签表示,而你看的那个页面的标签总是在最前面的。你马上就产生了一种错觉:网站分成了不同的实体区域,而你置身于其中的一个。在互联网设计上,最著名的潜规则就是让你产生物理感觉的设计都是加分的。当然,除了导航,能更有效地引导消费者购物的是搜索框。大多数网站都把搜索框
For many “chop hand”, online shopping is an exasperation. However, this does not blame you, are the wrong shopping site. Everything “temptation ” starts with navigation. The navigation of a shopping site is usually labeled, and the page you see always has the first label on it. You immediately create the illusion that the site is divided into different physical areas, and you are in one of them. In the Internet design, the most famous unspoken rules is to give you a physical impression of the design are extra points. Of course, in addition to navigation, search boxes are more effective in guiding consumers to shopping. Most sites have search boxes