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群众文化是一种以人民群众为活动主体,以文化艺术为主要内容,以满足群众精神文化生活需求为目的,按照美的规律,自我参与、自我娱乐、自我开发的社会性文化,是中国特色社会主义文化的重要组成部分。群众文化的主体为群众,客体为活动。本文主要从群众文化活动管理的内容、特点、原则和方法等几方面,探讨如何做好群众文化活动管理工作,以促进群众文化的繁荣和发展,丰富群众的文化生活,促进社会主义精神文明建设。
The mass culture is a kind of social culture with the masses as the main body of activities and the culture and the arts as the main contents and with the aim of satisfying the needs of the masses in the spiritual and cultural life. It is a social culture with self-development, self-participation and self-entertainment according to the laws of beauty An important part of the culture of. The main body of mass culture for the masses, the object is activity. This article mainly discusses how to do a good job in the management of mass cultural activities in order to promote the prosperity and development of mass culture, enrich the cultural life of the masses and promote the construction of socialist spiritual civilization from the aspects of content, characteristics, principles and methods of mass cultural activities management .