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IT卖场是文化产业发展的一个重要的组成部分,IT卖场作为一种商业形式已经有了近20年的历史,但是为了不断地迎接挑战,IT卖场不得不寻求新的出路。本文从文化产业的整体视角对IT卖场发展的现状、存在的问题做出分析,并提出了解决问题的方法,那就是拓宽服务面,加深服务层次,放下以往的陈旧观念,与竞争对手共同发展。
IT Marketplace is an important part of the development of cultural industry. IT Marketplace has been a commercial form for almost 20 years. However, in order to meet the challenges constantly, IT Marketplace has to find a new way out. This article analyzes the status quo and existing problems of IT store development from the perspective of cultural industry as a whole and puts forward the solution to the problem by broadening the service level, deepening the service level, putting aside the old obsolete ideas and developing with competitors .