2014年2月25日晚,《新闻联播》推出“践行核心价值观”典型人物——《“金牌”牛经纪张扬锦》的报道,时长达90秒。正是基层新闻工作者关注到了平凡人物身上的“诚信”这一社会主义核心价值观,契合了时代发展脉络,才让这一典型人物产生更广泛影响。因此,“走基层”更应关注平凡人物的时代价值。 On the evening of February 25, 2014, the “News Network” launched a report that covered the typical character of “core values” - “Gold Medal” and “Zhang Yangjin,” which was up to 90 seconds long. It is the grass-roots journalists who have paid attention to the socialist core values ​​of “honesty and trustworthiness” among ordinary people and have given way to the development of the times so as to have a broader impact on this typical figure. Therefore, “walking grassroots ” should pay more attention to the era of ordinary people’s value.