新汶矿业集团是一个以国有资产为主体、多种所有制并存,以煤为主、多种产业共同发展的大型企业集团。近年来,新矿集团致力于经济文化一体化发展,按照“用文化管企业”、“以文化兴企业”的理念,全面启动“文化再造”工程,构建了具有鲜明个性的企业文化树状体系。“新矿”文化树 Xinwen Mining Group is a state-owned assets as the mainstay, coexistence of a variety of ownership, mainly coal, a variety of industries and common development of large enterprise groups. In recent years, Xinmeng Group is devoted to the economic and cultural integration development. In accordance with the concept of “managing enterprises with culture” and “developing enterprises with culture”, Xinmeng Group has started the project of “cultural reengineering” in an all-round way and constructed a distinctive corporate culture tree system . “New Mine” cultural tree