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在媒体激烈竞争的态势下,新老媒体的交流与融合不可避免。电视读报节目的开设,便是电视媒体与报纸相互融合的生动体现。目前,开设了电视读报类节目的媒体可以罗列出一大串:央视新闻频道早间节目“媒体广场”汇集了各家媒体的新闻资讯;央视经济频道“第一时间”栏目中的一个重要板块干脆就叫“读报”;凤凰卫视2003年3月
Under the situation of intense competition in the media, the exchange and integration of new and old media are inevitable. The opening of television programs for reading and reading is a vivid manifestation of the integration of television media and newspapers. At present, the media that opened a TV newspaper program can list a long list: CCTV news channel morning show “Media Plaza ” brings together various media news information; CCTV Economic Channel “first time ” section In an important section simply called “read the newspaper”; Phoenix Satellite TV in March 2003