论文部分内容阅读
市场经济,竞争无处不在。冷不防,可能碰上一场生死攸关的恶性竞争,或撞上价格恶战,或遭遇恶意中伤,或经销商集体哗变……总之,竞争对手来者不善,招招凶狠,必欲致你于死命而后快。身在商场之中,这样的恶性竞争总不可避免。束手无策或应对失误,都将付出沉重代价甚至被挤出市场。那么,这种不顾一切代价,甚至采用一些超越商业伦理的恶性竞争都有哪些形式?应该怎样正确应对呢?一、面对价格恶战,要根据对手实力分别应对:强则避之,弱或旗鼓相当可一战。李峰在市里的繁华商业街上开了一家小型鞋店,由于他夫妻两人会经营,小店搞得有声有色,很快成为这条街上有名的鞋店。李峰生意上的成功,引来了同行鞋店的嫉妒,由于他们生意冷清,就
Market economy, competition everywhere. Cold, may hit a vicious competition of life and death, or hit the price war, or suffered malicious malware, or the collective mutiny of the dealer ... ... In short, competitors are not good, strokes fierce, will cause you to death and then fast . In the mall, such vicious competition is inevitable. Helpless or respond to mistakes, will pay a heavy price or even be squeezed out of the market. So, this regardless of all costs, and even adopt some vicious competition beyond the business ethics what forms? What should be the correct response? First, the face of price war, respectively, according to the strength of opponents to deal with: strong or weak, equal Can be a war. Li Feng in the city’s bustling commercial street opened a small shoe store, as he and his wife will operate two, shop made a vivid, and soon became the famous shoe store in the street. Li Feng business success, attracted the envy of peer shoe stores, because of their deserted business,