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2004年5月1日,在北京市海淀区知春路上,伴随着一阵阵独特的喇叭声,一条彩色的长龙沿街道缓缓游来,人行道上的人们纷纷驻足观看。彩龙渐行渐近,原来是一支广告车队。车队由20辆特制的色彩统一的自行车组成,车身两侧各立着两块载有某商场开业内容的造型独特的广告板,车手身着鲜亮统一的英式皇家礼服,头戴英式礼帽,夺尽路人眼球。这种特制的广告车就是获得国家专利的新型广告媒体,叫做骠骑礼仪庆典广告车,发明人是代旭彪。“骠骑礼仪广告车”能将广告宣传内容传送到城市和乡村的每一个角落,骑车人服装、广告画面结合产品特性可随时更换,具有强烈的视觉冲击力和不可不看性。
May 1, 2004, Zhichun Road, Haidian District, Beijing, accompanied by a unique burst of trumpets, a long queue of colored dragon swimming slowly, sidewalks of people have stopped to watch. Dragon is gradually approaching, turned out to be an advertising team. The fleet consists of 20 specially-made bicycles with a uniform color. Each side of the car stands two uniquely shaped billboards containing the opening contents of a shopping mall. The drivers wear bright and uniform British royal dresses, Win the eyes of passers-by. This special advertising car is a new type of advertising media to obtain the national patent, called 骠 riding ritual ceremonial advertising car, the inventor is on behalf of Xu Biao. “Ride ritual advertising car ” can send advertising content to every corner of the city and the countryside, the rider clothing, advertising screen with product features can be replaced at any time, with a strong visual impact and can not be seen.