论文部分内容阅读
以营销为基础制定的企业战略才能体现出市场竞争价值,也才能确保企业的持续发展。而以战略思想为指导的营销才不会陷入误区,从而始终保持正确的竞争方向。
Marketing-based business strategy formulated to reflect the market value of competition, but also to ensure the sustainable development of enterprises. Marketing guided by strategic thinking will not fall into misunderstandings and will always maintain the correct direction of competition.