无论如何,俞敏洪和他的新东方赚到了,不花一分钱广告费,却有数亿元品牌“营收”。随着《中国合伙人》电影大热,新东方成为人们津津乐道的对象,尽管它努力撇清与这部电影的关系,但在电影院感动的人们还是对照着两个版本的情节,它们是如此相似。尽管还有相当的不同。但这些不同,恰好树立了新东方另外一种形象,电影的 In any case, Yu Minhong and his New Oriental have earned, do not spend a penny on advertising costs, but there are hundreds of millions of brand “campaign”. With the “Chinese partner” movie hot, New Oriental has become the object of people’s relish. Although it strives to clarify the relationship with this movie, people moving in the movie theater are still comparing the two versions of the plot. They are so similar. Although there are considerable differences. But these differences have just set another image of New Oriental.