论文部分内容阅读
客户知识管理是一个有待深入研究的新课题 ,它是企业面对知识经济的各种挑战与机遇的战略武器 ,本文分析客户知识管理的一般流程和体系 ,并指出企业在实施客户知识管理的过程中要循序渐进 ,从实际情况出发。
Customer knowledge management is a new subject to be further studied. It is a strategic weapon for enterprises to face various challenges and opportunities of knowledge-based economy. This paper analyzes the general process and system of customer knowledge management and points out that the process of implementing customer knowledge management To be gradual, starting from the actual situation.