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科技发展创新了文化创作及表现形式,也为文化创作提供了迅捷的传播途径。以信息产业带动文化产业结构的战略性调整,文化产业的数字化进程,已成为提升文化产业综合竞争力的主要趋势;数字电视,数码电影,宽带接入和视频点播,电子出版和数字娱乐等新的文化产业群已成为城市文化消费的主流。在文化产业结构中,数字化正在改变着传统文化产业的比重。短信、彩铃、网络游戏……人们在休闲娱乐的同时创造了巨大的商业价值。据相关统计,仅2005年中央电视台春节晚会期间短短四个多小时,全国短信收入就达十几亿元,创造了巨大的商机。科技介入既丰富了人民群众的文化生活,更提升了文化产业的发展。
The development of science and technology has innovated the cultural creation and expression forms, and also provided a swift communication channel for cultural creation. The strategic adjustment of cultural industries and the digitalization of cultural industries have led the information industry to become the major trend of enhancing the overall competitiveness of cultural industries. New trends in digital television, digital cinema, broadband access and video on demand, electronic publishing and digital entertainment have emerged The cultural industry group has become the mainstream of urban cultural consumption. In the cultural industry structure, digitization is changing the proportion of traditional cultural industries. SMS, ring tones, online games ... ... People in the recreation at the same time creating a huge business value. According to relevant statistics, in 2005, the CCTV Spring Festival Gala just just more than four hours, the national SMS income reached billions of dollars, creating a huge business opportunity. The involvement of science and technology has not only enriched the people’s cultural life but also promoted the development of the cultural industry.