论文部分内容阅读
下午3点,HKSS集团企业形象设计方案讨论会准时在18楼会议室举行,主席、副主席Macy、总裁及副总裁共7人先后就坐,安迪主持,行政总监孙丽丽通过PPT主讲,提出最先讨论的方案是企业标志。“经过四轮筛选,最后留下四组标志,左边两组全部是英文字母,没有中文,右边两组一组全是中文,不带字母,另一组中文加字母,我们首先要讨论决定的是用右边的还是左边的?”丽丽抛出了讨论题。讨论到最后,形成了两种意见,一是以主席、Macy为首的右派,即选择有中文标志的,二是以总裁为代表的左派,双方
3 pm, HKSS Group corporate image design seminar on time on the 18th floor conference room, Chairman, Vice Chairman Macy, president and vice president of a total of seven people sit, Andy hosted the Chief Executive Sun Lili PPT speaker, made the first The program under discussion is a corporate logo. “After four rounds of screening, and finally left four signs, the left two groups are all in English letters, no Chinese, the right two groups of a full Chinese, without letters, another set of Chinese plus letters, we must first discuss the decision Is the right or left? ”" Lily throws the discussion questions. At the end of the discussion, two opinions were formed. One was the right wing led by Chairman and Macy, with the choice of Chinese signs. The other was the left wing represented by the president. Both parties