都说这两年笔记本电脑市场越来越火,这也使得众厂商摩拳擦掌纷纷想在这个大蛋糕上切下一大块。然而,正在成长的国内笔记本电脑商目前自然还无法与东芝、IBM 这样的“大拿”相抗衡,因此准确的定位和敏锐的市场洞察力成为“小个子选手”的制胜法宝。清华紫光公司笔记本电脑事业部成立仅仅两年,去年在国内笔记本电脑厂商中排名第三,在国内笔记本市场中能算是中小型选手。刚刚上任的总经理裴嵩先生表示,考虑到目前国内用户的主流购买能力与激烈的市场竞争形势,今年紫光笔记本将继续面向国内中低价位笔记本电脑市场推出新产品。依靠来自清华的技术力量支持、明确的市场定位与紫光遍步全国的销售、服务体系,他相信紫光笔记本电脑事业部今年定能实 Said that the past two years more and more fire laptop market, which also makes all the manufacturers gearing up in succession want to cut a large piece of cake. However, the growing domestic notebook computer business is still unable to compete with Toshiba and IBM such as IBM. Therefore, accurate positioning and keen market insight become the magic weapon for “small players.” Qinghua Ziguang laptop company set up only two years ago, last year ranked third in the domestic notebook computer manufacturers in the domestic notebook market can be considered as small and medium-sized players. Mr. Pei Song, the newly appointed general manager, said that taking into account the current domestic users of the mainstream purchasing power and fierce market competition, this year will continue to Ziguang laptop for the domestic low-cost notebook market launch of new products. Rely on technical support from Tsinghua University, a clear market positioning and purple walk all the country’s sales and service system, he believes Ziguang notebook computer division this year will be able to