我国是一个农业大国,农村人口占很大比例,但其消费水平、消费结构却很低。去年全国县及县以下消费品零售额为16065亿元,仅占全社会消费品零售总额的35.1%,比上年下降1.6个百分点。农村居民家庭恩格尔系数(即居民家庭食品消费支出占家庭消费总支出的比重)为45.6%。究其原因,主要有:一是农民收入增长缓慢。农民人均纯收入由1997年的2090元增加到2003年的2622元,平均年增长4%左右,远远低于 China is a big agricultural country with a large proportion of rural population, but its consumption level and consumption structure are very low. Last year, the retail sales of consumer goods at or below county level were 1.6655 trillion yuan, accounting for only 35.1% of the total retail sales of consumer goods, down 1.6 percentage points from the previous year. The Engel’s coefficient of rural households (ie, the proportion of household household food consumption expenditure to total household consumption expenditure) was 45.6%. The reason, mainly: First, the slow growth of peasant income. The per capita net income of peasants increased from 2,090 yuan in 1997 to 2,622 yuan in 2003, an average annual increase of about 4%, far below