品牌定位将五年不变《成功营销》:本刊在网上关于李宁话题的讨论中,很多网友都诚恳地提出了对李宁品牌的看法和问题。你对此有何看法? 伍贤勇:首先要感谢网友们以及众多关注李宁公司和品牌成长的朋友们。是的,有些问题是我们存在的,也是我们希望去改变的。比如说我们对运动资源应 Brand positioning will remain unchanged for five years “Successful Marketing”: The issue of online discussion on the subject of Li Ning, many users are sincerely put forward the views and problems of the brand Li Ning. What do you think of this? Wu Xiangyong: First of all, to thank netizens and many concerned about the company and brand growth Li Ning friends. Yes, there are some problems that we have and what we want to change. For example, we should exercise resources